"Sirivennela" Sitaramasastri (born May 20, 1955) is one of the most notable lyricists in Indian cinema for movies made in the Telugu language. Chembolu Sitaramasastri hails from the town of Anakapalli in Visakhapatnam district of the southern state of Andhra Pradesh. While pursuing his habit of poetry writing, he worked with the state-owned Telephone department for a living before he started writing film-songs. His first work in films were the songs for K. Viswanath's Sirivennela. The songs in the movie were so phenomenally popular that the name of this movie got tagged to his given name. (In fact, he is known to many as just "Sirivennela").[citation needed] He has won several awards, including eight of the prestigious Nandi awards. Although he is more popular for his film songs, he has also written devotional and patriotic songs. He has written over a thousand songs on Lord Shiva.[citation needed] Some of his patriotic songs inspired movies like Gayam directed by Ram Gopal Varma. His father Dr C V Yogi was a multi facet scholar who worked as lecturer in Anakapalli (AMLA College) and Kakinada (Ideal College)
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