Srinivas became popular with Telugu audience for the songs he sung in 'Vandemataram' movie. He was referred to as 'Vandemataram' Srinivas there after. Though he started his career as a singer, he slowly proved his mettle in Music composition and today he has become the care of address for folk related compositions. Music for movies like 'Osey Ramulamma' and R. Narayan Murty movies brought him great recognition.